Auditing Analysis - Krispy Kreme Doughnuts

MEMOTo : Engagement PartnerFrom : Audit ManagerDate : 26th April 2007Subject : Assessment of Krispy Kreme Doughnuts Incorporation1 .1 History and Products of Krispy Kreme Doughnuts IncorporationKrispy Kreme was founded by Vernon Rudolph in Marshall County and originally commenced with a doughnut obtain , a pack of cig arttes and a dream . Even though from its creation the cockeyed has frequently encountered business hardships due to sparing and competitive conditions , they still manage to enter the market and hit a good reputation . Indeed in 1949 a laboratory was created in to enhance ingathering originality and quality (Arai J . et al . 2004Krispy Kreme is a leading corporation engaged in the wholesaling and retailing of high quality doughnuts . From its inception in 1937 to appointee the shaping have always strived to provide a sort of doughnuts to meet all the wants of its tar shorten invitees . Presently over 20 varieties be being marketed . A number of swallow programs , homogeneous different kinds of coffee , where introduced in the crossroad double of the troupe to complement the original good marketed . The principal chief(prenominal) dissemination channels through which sales revenue enhancement is generated be the follow Stores , Franchise Fees and a number of tote up handcuffs accomplish through vertical integration (Securities study ,3-4The firm s array forth be twain a manuf comporturing nominate as healthful as retail forthlets , on which on-premises ships company sales are generated . Management has also developed a number of dispersal channels , like convenience stores , groceries and to a greater extent , through which off-premises company sales are attained (Securities cultivation ,3Long ago the organization has noted a key managerial technique in which they can think globally and act loc! ally . In this respect a number of franchising agreements had been set in to stretch forth the market of the firm and enhance the revenue growth . A vertical integration of supply chains was also carried out , managed under KK Supply manacles .

KK Supply Chain start up sales revenue from sale of doughnut mixes , equipment and coffee to franchisees and attains both the firm and the same franchisees via product knowledge and technical development , to protrudeher with grab control on critical end product and dispersal processes (Securities Information ,4Principle Officers of Krispy Kreme DoughnutsThe main officers of the organizatio n are (Securities Information ,br 124James H . Morgan - Chairperson of board of directorsDaryl G . Brewster - Chief administrator OfficerMichael C . Phalen - Chief Financial OfficerDouglas R . Muir - Chief news root word OfficerCharles A . Blixt - DirectorRobert S . McCoy Jr . - DirectorAndrew J . Schindler - Director1 .2 Audit RisksThere are a number of audit risks that ought to be considered before accepting this thickening . These are explained in the sub-sections below1 .2 .1 Adhering to Relevant LegislationsThe products marketed by Krispy Kreme Doughnuts Incorporation are undecided to food product regulation . For instance product weight packaging , content and other factors are periodically investigated to ensure compliance . It has been noted that presently the corporation is compositors case to governmental investigations for a number of incidents . For example , on...If you want to get a full essay, order it on our website: B estEssayCheap.com

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